2018-09-15_Oroville_Thermalito-Forebay_Ashley-Baer

About

Explore Butte Coun­ty is a 501c6 non-prof­it orga­ni­za­tion formed in 2015 to be the own­ers’ asso­ci­a­tion for the Butte Coun­ty Tourism Busi­ness Improve­ment Dis­trict (TBID). It is con­sid­ered the des­ti­na­tion mar­ket­ing and man­age­ment orga­ni­za­tion for Butte Coun­ty tourism. The Butte Coun­ty TBID is an assess­ment dis­trict formed pur­suant to the Prop­er­ty and Busi­ness Improve­ment Law of 1994, it was also formed in Novem­ber of 2015 and includes the com­mu­ni­ties of Big­gs, Chico, Gri­d­ley, Oroville, Par­adise and the unin­cor­po­rat­ed area of Butte Coun­ty. The annu­al assess­ment rate is two per­cent (2%) of gross short-term room rental rev­enue. Uti­liz­ing the assess­ment funds col­lect­ed, Explore Butte Coun­ty strate­gi­cal­ly mar­kets the coun­ty with the goal of increas­ing overnight stays.

Mis­sion

Explore Butte Coun­ty inspires peo­ple to vis­it Butte Coun­ty, cre­ates tourism oppor­tu­ni­ties that con­tribute to eco­nom­ic vital­i­ty, and builds com­mu­ni­ty through partnerships.

Vision

Explore Butte Coun­ty is the heart and cham­pi­on of grow­ing and sus­tain­ing a flour­ish­ing and diverse tourism econ­o­my mak­ing Butte Coun­ty THE must-vis­it des­ti­na­tion in the Northstate.

Val­ues

Authen­tic­i­ty | We stay true to our region’s com­mu­ni­ties, cul­tures, and traditions 

Inno­va­tion | We work on inno­v­a­tive solu­tions for tomorrow’s challenges

Explo­ration | We encour­age all to respon­si­bly explore our destination 

Stew­ard­ship | We respect our nat­ur­al resources and work to ensure they are main­tained for all to enjoy 

Equi­ty | We rec­og­nize a vari­ety of abil­i­ties and want to cre­ate oppor­tu­ni­ties for all 

Inclu­sion | We delib­er­ate­ly engage with a vari­ety of peo­ple and perspectives

Fun | We love where we live and work and want every­one to feel the same

Board of Directors

Explore Butte Coun­ty is gov­erned by a ded­i­cat­ed board of direc­tors rep­re­sent­ing the lodg­ing com­mu­ni­ty across all par­tic­i­pat­ing juris­dic­tions in the county.

Board of Directors

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