Butte Coun­ty is open and ready to wel­come you, so come explore all that it has to offer. Dis­cov­er strik­ing water­falls, hid­den swim­ming holes, and miles of trails. Browse unique local shops where you can find the per­fect gifts to take home. Catch a show or check out a muse­um in the vibrant arts and cul­ture scene. Or stroll through qui­et vine­yards and taste farm-fresh, local­ly made goods.

What­ev­er you’re look­ing for, come and explore the sig­na­ture attrac­tions that top any explorer’s list when vis­it­ing Butte County.


Explore Out­door

Whether you are look­ing for long days on the lake, a scenic bike ride, or an adven­tur­ous hik­ing trail — Butte Coun­ty is a place where out­door adven­ture is as eas­i­ly acces­si­ble as it is spec­tac­u­lar. Explore a coun­ty that holds off-the-beat­en-path nat­ur­al won­ders, and read­i­ly acces­si­ble adventures.

Explore Outdoor

Explore Cul­ture

In the vibrant arts and cul­ture com­mu­ni­ty in Butte Coun­ty, street murals greet vis­i­tors, his­to­ry abounds, and per­for­mances run year-round. Dis­cov­er world-renowned hand-blown glass, sam­ple the pho­tog­ra­phy, lith­o­g­ra­phy and hand-made crafts at gal­leries through­out the coun­ty, learn about the area’s his­to­ry, and dis­cov­er the pub­lic art all around you.

Explore Culture

Explore Shop­ping

Spe­cial­ty stores, local­ly run bou­tiques, gift shops and antique stores dot the streets of Chico, Oroville and Par­adise, invit­ing a week­end of pedes­tri­an-friend­ly brows­ing and buy­ing. Explore Chico’s vibrant down­town and Oroville’s his­toric down­town. Or hunt for that one-of-a-kind antique in Paradise.

Explore Shopping


Butte County’s deep agri­cul­tur­al roots reach back to the ear­li­est inno­va­tions in Cal­i­for­nia farm­ing. Chico Founder, John Bid­well, is known as a found­ing father of mod­ern Cal­i­for­nia agri­cul­ture.” Today, large and small farms car­ry on the lega­cy of qual­i­ty and inno­va­tion that has exist­ed in Butte Coun­ty for more than 100 years, pro­duc­ing some of the state’s best olive oils, fruit, rice and nuts — and open­ing their doors for vis­i­tors to taste and expe­ri­ence Butte Coun­ty agriculture.

Explore Agriculture