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Explore Butte County Executive Director Carolyn Denero was recently named to serve on the prestigious At-Large Board of Directors for the California Travel Association. The mission of the statewide organization is to protect and advance the interests and investments of California’s travel and tourism industry through advocacy, collaboration, and education. As a voice for Butte County and the North Valley, Denero and other key tourism influencers will play an important role in shaping the future of the association.
Showcasing an abundance of wide-open spaces and some of the best water features in the state, Explore Butte County offers a variety of reasons and incentives to visit and discover the outdoor freedom of the North Valley.
A dozen Butte County businesses will celebrate Butte County’s Inaugural Restaurant Week January 18-27, announced Carolyn Denero, Executive Director of Explore Butte County.
Explore Butte County announced today that it will be sponsoring $5 Friday at Paradise on Ice on Friday, December 28.
Butte County welcomes ‘explorers’ to a unique winter season of olive oil and citrus harvest, boutique winery and brewery tours, snow goose migration and outdoor recreation.
Explore Butte County unveiled its new brand identity and strategic destination marketing plan Wednesday, June 21, to promote local and regional tourism and increase economic spending within the area.
Explore Butte County—a premier travel destination for outdoor recreation, locally-grown food, boutique towns and expressive art—launched a new brand identity to encourage local and regional tourism.