Hike Butte & Give Back Apparel Collection

Show off your #HikeButteCA pride with apparel from Upper Park Clothing's Hike Butte & Give Back Apparel Collection! 25% of the profits from each sale will go directly to support local trail work implemented by Chico Velo Trailworks.

Perfect Pairings
Family Adventure Getaway Artist

Perfect Pairings

Butte County exemplifies how seemingly contrasting characteristics combine perfectly. From the rural to the urban, farm to city, and valley to mountains, Butte County comes together to create a truly special experience for visitors and locals alike with these perfect pairings.

An annual highlight in the area is the annual bird migration along the Pacific Flyway, which starts in November and peaks in January and sees hundreds of thousands of birds, including the beautiful snow goose, touch base in Butte County. The perfect pairing for this yearly event is the 4th annual Butte County Restaurant Week, running January 21-30, 2022. Whether bringing the family, taking off with your partner-in-crime, or exploring solo, with a month packed with activities and perfect pairs, this is a great time to explore Butte County.

Butte County Restaurant Week

Butte County’s Restaurant Week will feature 10 days of delicious food. You’ll be able to experience the best that the region has to offer across dozens of participating restaurants across the county. Look forward to event-exclusive specials as well as other deals and offers.

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Butte County Restaurant Week
Daily, Starting From 1/22/21, Until 1/31/21

Restaurant Week is the best time to experience the bounty of Butte County. Enjoy 10 days of $20.21 meal specials, delicious food and drink pairings, and more

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Explore Paradise

Just a 20 minute drive East of Chico, Butte County’s second largest city, Paradise, is filled with history, natural beauty, and rich in history, and friendly people. While you're in town dining at one of the participating restaurants for Restaurant Week, see what else there is up in the pines.

Explore on Foot

Located in Magalia, Paradise Lake is a postcard picture of a serene forested lake that is beautiful any time of year. Enjoy some of the best views of the lake with an easy walk on the flat trail that borders the water and build up your appetite for dining later.

Antique Shop 'Til You Drop

If you love hunting for the perfect antique find, then Paradise is your place. With a variety of shops, including Treasures from Paradise, in town, you could easily spend hours going from shop to shop in pursuit of the perfect item to add to your home.

Satisfy Your Sweet Tooth

Before heading back down the hill, make sure to stop at the newly-reopened Joy Lyn's Candies for a sweet complement to your dinner (and some to-go for the rest of your trip!).

End the Night With a Show

There’s nothing like dinner and a show, so after experiencing some perfect pairings in Paradise, head to The Chico Theater Company to create your own. With shows year-round, The Chico Theater Company is a fantastic way to see great local theater.

Explore Oroville

Discover Its Natural Beauty

As the county seat, Oroville is the county’s third-largest city and packed with natural beauty, particularly the popular Lake Oroville. Just because it’s not summer doesn’t mean you can’t still enjoy this city jewel. At the Lake Oroville Visitor Center, you can enjoy a museum, exhibits, and videos about the lake, dam, and surrounding areas. Make sure to climb atop the 47-foot tower to get a spectacular panoramic view of the lake and Oroville Dam, which is the tallest earthen dam in the country, and more!

At the Lake Oroville Visitor Center, enjoy a museum, exhibits, videos & a panoramic views of the lake, dam, Sutter Buttes, and beyond from a 47-foot tower.

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Enjoy Another Perfect Pairing

Explore Downtown Oroville or take a drive to Gridley to enjoy a perfect pairing at one of their participating restaurants.

Head Out to the Snow Goose Festival

After lunch, if you’re here the last weekend in January, you’ll want to return to Chico to rest and maybe change for some more outdoor adventuring, as the Snow Goose Festival starts on Friday 1/28 and ends Sunday 1/30! Whatever activity you choose, you’ll want to make sure you wear comfortable walking shoes, layers, and of course sunscreen!

Each is filled with field trips appropriate for the whole family. Check the official Snow Goose Festival website for the detailed itinerary and to register for events, which includes dozens of field trips throughout the county and an avian-themed art exhibit at monca. From all-day explorations to two-hour excursions, there’s an event for every type of visitor.

Explore Chico

You’ll have your pick of both Snow Goose Festival activities and Restaurant Week meals the last weekend in January! Even if you’re here earlier in the month, you can still enjoy these Chico favorites!

Play at the Chico Children's Museum

If you have kids in tow and are looking for something more hands-on, be sure to take a few hours to explore the Chico’s Children Museum. With a mission to connect and learn through play, one-third of the space is a miniature artistic replica of Chico, which includes a climbing tree a number of hands-on exhibits. The other two-thirds house interactive rotating exhibits. There will also be a multi-sensory environment zone in that space, especially designed for children with special needs, and a swing that allows children in wheelchairs to safely swing, so this is a great space for families of all needs and abilities.

Taste at Sierra Nevada Brewery

The Sierra Nevada Brewery should be a stop for any beer-lover visiting Chico. While their famed tours are temporarily unavailable, their family-friendly Taproom is open for food and flights.

Open daily; see website for Taproom hours and to make your reservations.

Discover History at the Bidwell Mansion

Those interested in the history of Chico should definitely take a tour of Bidwell Mansion, the home of John Bidwell, founder of Chico, and his wife, Annie. Hour-long tours are offered of the three-story Victorian mansion and cover not only the history of the Bidwells and their home, but also regional history of both settlers and native tribes. Tours are currently available on a first come, first served basis on Wednesdays and Saturdays at 12pm and 3pm. Can't make the tour? The Visitor Center is open on the same days from 11am-3pm.

Dine, Dine, and Dine Some More!

And of course, you should explore Downtown Chico, where you’ll find several restaurants participating in Restaurant Week with unique Perfect Pairings to try, as well as shops selling locally made gifts and foods.

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